• Rich Media
This is a more modern form of display ads. They involve video, audio, and similar components, and are designed to create more engaging content that visitors will be more likely to click on.
• Interstitial Ads
These are the most noticeable of display ads. They are a separate webpage that appears before you are taken to the original page that you meant to visit.
• Video Ads:
These ads are often found on social media platforms such as YouTube and Instagram. Users may be allowed to skip these ads immediately or after a short period of time. While they can be more expensive, they often do incur a great deal of engagement.
• Google Shopping Ads:
These are essentially shop-able ads that work well for ecommerce sites. Google shopping ads will show your product along with the title, price, name of your store, and more. This allows potential clients to get a better idea of what you are selling. As a result, these campaigns tend to have a higher ROI compared to other PPC Ads.
• Mobile Shopping Ads:
Ads targeting mobile users has become increasingly important for improved conversion rates and ROI. This is because a significant number of product and service searches take place via smartphones. We take the initiative by optimizing all ads for mobile. As such, you can guarantee that your campaign will reach users on a variety of devices.